What We Do

Global Soul Media programs reach a worldwide audience of hundreds of thousands of influential movie supporters, travelers, music lovers, and early adopters of technology. We speak to a progressive, stylish, design conscious, trendsetting consumer who pays a high premium for brands that have proven their quality. You make your product well, they make the product cool, and together, we position the product to sell.

How We Do It

Global Soul Media goes beyond celebrity to talk to the people who create the celebrity, and the people who determine when a celebrity’s time has come or is up. In short, the real cool. When these people move, celebrities and ‘tastemakers’ move, and the audience — your customers — follow.

Our network and custom multimedia programs are all designed to impact sales. We go beyond public relations and promotion to deliver results and data your sales department can use.

We don’t throw your brand into a crowd, we introduce your brand to the leaders of the crowd, get feedback, and get your brand presentation correct, then go to the crowd.

MUSIC: The next big thing in pop always comes from the streets. But which street? From the basements of Brooklyn to rooftops of Roppongi, to the underground scene in Zimbabwe — we’re tuned in. Since 1996, through our exclusive events, podcast shows, and music programs for our clients, we’ve been introducing the world to its favorite music.

FASHION: The business of fashion has changed in recent years. Brands that don’t make global impact — don’t survive. With our presence in the United States, Europe, Asia, and Africa, we connect the streets to the marketplace with bespoke branding campaigns, couture interactive strategies, mobile applications, PR, and private events that buyers never forget! We connect art and commerce.